MTN Rwanda launches 2019 MoMo Month
MTN has announced the fourth edition of MoMo Month. The month-long campaign ending in December 2020 under the theme Let’s Go Cashless, will involve a series of engagements to reward new, existing and potential MoMo customers as well as promotions for agents and partners.
Organised annually, MTN MoMo Month aims to support and further Rwanda’s national agenda on promoting a cashless economy while creating awareness and educating Rwandans about the benefits of MTN Mobile Money.
Speaking at the launch in Rwamagana, MTN’s Chief Business and Corporate Affairs Office, Mrs Chantal Kagame said, “MTN Mobile Money services have brightened the lives of all our customers as well as played a big role in developing Rwanda’s financial infrastructure. This month, we urge all Rwandans to join us in going cashless with MoMo as it is a convenient, easy and secure way of transacting.”
In this phase of driving a cashless economy and boosting financial inclusion in the country, MTN has become the MFS provider of choice in Rwanda. It has created jobs for over 33,000 people as Mobile Money agents and connected 3.4 million Rwandans to the benefits of easy, cost-effective mobile financial services across the country. The penetration of Mobile Money in the country has seen a continuous rise with the enhancement of existing offerings such as MoMoPay, MTN m-Ticketing as a digital user-friendly ticketing solution, Tap&Go payments for bus services, Bill Payments, Bank Push & Pull, Loans & Savings, Bulk Payments, Electricity purchase, Payment of Government services and many more.
“Shared value creation that enables shared prosperity is at the heart of everything that MTN does. By working with our partners to increase MoMo penetration, we are all making a positive and sustainable impact in Rwanda – so that we can be better together,” added Mrs. Kagame.